Kessler Associates

Yahoo Local Business Directory is much the same as Google. Also a valuable
FREE inbound link to your domain (website).

It is important at least once to “Claim your business” and insure the contact
details are accurate and the description is fruitful and packed with Key Words.
Insure that your Domain Address (website url) looks like this:
http://www.yourdomain.com and not like this http://yourdomain.com.

 You may consider adding these places to your “My Favorites” so you can
return later as well as writing down your login and password. You will be a lot
of places if you plan on strategic marketing, keeping track of things is
important.

You might consider soliciting reviews, both for Google and Yahoo. Several to
start off and then every now and then when you receive a positive email, ask the
sender to share it in a review. This will keep things fresh and updated on your
listing.